M.Gemi prides itself on lasting relationships with Italian shoemakers, beautiful and long-wear products, and a dedicated base of loyal customers. These brand tenets can be attributed to M.Gemi’s founder, Maria Gangemi, who brought luxury Italian craftsmanship to the American consumer at a price-point that didn’t deplete their wallets.

When the fan-favorite Sacca loafer launched, our team developed a comfort-focused narrative across many digital touchpoints, telling the story of the “perfect loafer” with its buttery softness and modern design. Years after the campaign launched, I remain a product evangelist. The Sacca is my go-to slip-on and a pair comes with me on every vacation.